Hello, Coloma family!
We’re sure this has happened to you: you try a cocktail at a good bar and think, “What an incredible flavor! Why doesn’t mine taste like this at home?”. You think it’s a magic trick, a secret recipe, or an unattainable skill. But today, from Hacienda Coloma, we want to tell you that a large part of that “secret” comes down to something very simple: using the tools of a true professional.
Today, we’re opening the doors of our home to introduce you to a very special member of the family, one you may not have known: our line of spirits for experts, Licores CONVIER.
What is Licores CONVIER and why should you care?
Imagine Hacienda Coloma as that place you come to connect with the land and its origins. Well, Licores CONVIER is our direct connection to the creativity and high standards of those behind the bar: the bartenders and chefs. It’s a line that wasn’t created for the supermarket shelf, but as a professional tool, designed to offer consistency, power, and, above all, authentic flavor.
And even if you don’t find them in your usual store, understanding their philosophy will make you appreciate the quality of everything we do even more.
The real difference: Concentrated and natural flavor
When we use a juice or syrup at home, we often add more water and sugar than actual flavor. A professional can’t afford that. They need an impact of pure, concentrated flavor.
That’s where our Licor de Maracuyá (Passion Fruit Liqueur), for example, truly shines. Instead of an artificial flavoring, we use natural fruit pulp to achieve a density and power that transform a cocktail from something “tasty” to something “memorable.” That intense and vibrant flavor is what marks the difference between an amateur drink and a professional one.
The pillars of creativity in mixology
Certain liqueurs are the foundation for hundreds of recipes. They are like a blank canvas for an artist. In the world of mixology, one of those undisputed pillars is the Triple Sec. It is the heart of cocktails as iconic as the Margarita or the Cosmopolitan. The quality of this base liqueur completely defines the final result, which is why experts trust a version that guarantees a perfect balance of sweetness and citrus notes.
Another great example is the Amaretto. Its characteristic almond flavor is essential not only in classic cocktails but also as a secret ingredient in high-end pastry-making to perfume and add complexity to desserts, creams, and specialty coffees.
The same passion, from the hacienda to the bar
In the end, the philosophy that drives Licores CONVIER is the same one that moves us every day at Hacienda Coloma: a deep respect for the original ingredient and a tireless pursuit of the highest quality.
That same dedication we put into selecting each coffee bean and patiently aging our rum is what we apply to create these liqueurs. So, when a bartender chooses CONVIER, they are not just choosing a product; they are choosing the trust and backing of the Coloma family’s tradition.
So the next time you enjoy a spectacular cocktail, look closely. Perhaps, behind that explosion of flavor, you’ll find the best-kept secret of the experts, a secret we now share with you.
